To further understand market demand, explore industry development, and deepen ties with major manufacturing clusters, the organizing committee of the 2nd Shanghai International Fashion Jewelry Expo (FJE 2026) recently visited Guangzhou. During the visit, the committee met with the Guangdong Fashion Jewelry & Accessories Industry Association and conducted an on-site visit to the Taikang Accessories Plaza.

Established in July 2015, the Guangdong Fashion Jewelry & Accessories Industry Association brings together a large number of high-quality enterprises in the jewelry industry across Guangdong and beyond. As a vital link between the government, enterprises, and the market, the association plays a key role in promoting industry synergy and coordinated development. Secretary General Mr. Tan Yaping warmly received Mr. Zhang Zhijia, Project Director of the FJE, and held an in-depth discussion on future collaboration. Mr. Zhang introduced the positioning, core planning, and buyer structure of the FJE 2026, which will be held at the Shanghai World Expo Exhibition & Convention Center from March 23–25, 2026. He emphasized the Expo’s vision of becoming a professional B2B platform that integrates exhibition, procurement, trends, and exchange, with a focus on specialization, branding, and precision. Secretary General Tan highly recognized the Expo’s professional positioning and preparatory achievements, and confirmed the association’s continued support as an official partner of FJE, with a shared commitment to promoting product, brand, and industry upgrades in China's fashion jewelry sector.

Following the meeting, the organizing team visited the Taikang Accessories Plaza — one of Guangzhou’s largest and most comprehensive accessory wholesale hubs. The plaza houses nearly 500 merchants offering a wide range of products including acrylic jewelry, alloy jewelry, silver pieces, hair accessories, components, and DIY materials. It attracts professional buyers from across China and overseas year-round. By visiting the market directly, the committee gathered valuable feedback on exhibitors’ interest, enterprise needs, and further reinforced the Expo’s presence and service capability within the Pearl River Delta’s fashion jewelry supply chain.

As a highly focused professional B2B trade show in China’s fashion jewelry sector, FJE 2026 will showcase trending products such as necklaces, earrings, rings, hair clips, headbands, brooches, and anklets, across a range of materials including stainless steel, acrylic, copper, silver, alloy, pearls, crystals, and lab-grown diamonds. The Expo targets professional attendees such as retail chains, brand owners, import-export traders, e-commerce platforms, fashion buyers, and distributors.

FJE 2026 will be held alongside the 8th Shanghai International Hats, Scarves & Gloves Expo (HSGE), the 20th Shanghai International Hosiery Purchasing Expo (CHPE), and the 7th Shanghai International Fashion Underwear Expo (SUE), forming the Fashion Accessories Shanghai series shows. Covering 50,000 square meters, the event is expected to attract over 1,000 exhibitors and 30,000 professional visitors. Together, these events will create an efficient and precise one-stop sourcing and trade platform for both domestic and international markets, helping industry players launch new products, capture trends, and expand globally.

For visitor registration or more information, please visit the official website at www.fashionjewelryexpo.com/en or follow the Instagram (“fje.shanghai”) or LinkedIn (“Shanghai Interntaional Fashion Jewelry Expo”).